Redken Social Media Kit: Assets, Copy & More | Redken Pro
Earn points and discover new ways to grow your business. Enroll in Level Loyalty Rewards today! X
PRODUCT PRODUCT

Redken Social Media Kit

August 30, 2022

SOCIAL MEDIA RESOURCES & KITS

SHADES EQ BONDER INSIDE  COLOR GELS LACQUERS 10 MINUTE  BLONDE RESPONSIBLY

SHADES EQ LOOKBOOK  SHADES EQ GREIGE   ACIDIC BONDING CONCENTRATE x EXTENSIONS   

#HAIRLOVESSHADESEQ   HIGH BRIGHT   ACIDIC BONDING CONCENTRATE INTENSIVE TREATMENT  

SHADES EQ BONDER INSIDE GOLDEN LEVEL 10S  DEEP CLEAN JUMBO   REDKEN HAIR GLOSS DAY   

FLASH LIFT POWER 9 BONDER INSIDE   HEAT STYLING RENOVATION   TEXTURE STYLING RENOVATION

NATURAL CHOCOLATES

Hi Redken Family! Looking for social media assets for Redken’s latest launch? We’ve got you covered! Check out our recommended creative and copy below. These posts are only a suggestion, so feel free to create your own content or tweak the copy. We can’t wait to see what you post!

HOW TO DOWNLOAD ASSETS

Step 1: Hold image down and click save

Save to Photos

Step 2: Copy recommended caption

How to Copy Text

Step 3: Open Instagram post the image from your camera roll and paste the caption. Feel free to add your own spin!

SEQ BI

Natural Chocolates Post 1

NCH1

NEW Natural Chocolates Family! 

Coming in 3️⃣ brand new shades in levels 4, 6 and 7, the Natural Chocolates family features a brown to tan background and blue/mahogany reflects to create cool, rich and balanced color for blondes and brunettes. ✨ ​

#RedkenNaturalChocolates are now available at SalonCentric!

Natural Chocolates Post 2

NCH2

This transformation is brought to you by @Lindsey.Marie.Olson using Redken’s NEW Natural Chocolates Family!

✔️ Cover Fusion & Shades EQ Bonder Inside
✔️ Levels 4, 6, & 7
✔️ Brown to tan background with blue/mahogany reflects

Try NEW #RedkenNaturalChocolates family at SalonCentric today 🍫

Natural Chocolates Post 3

NCH3

Richness, dimension, shine and strength. ✔️ Indulge in rich chocolate color with 🆕 Natural Chocolates in the Cover Fusion and Shades EQ Bonder Inside lines.​

🤎 Use Cover Fusion to achieve a rich, chocolate finish with up to 100% dimensional gray coverage​

🤎 Use Shades EQ Bonder Inside to gloss, lowlight and tone for cool, balanced and strengthened results.​

#RedkenNaturalChocolates is now available at SalonCentric!

📸: @Rachel_Redd

Natural Chocolates Post 4

NCH4

Up to 100% Gray coverage with Redken’s NEW Natural Chocolates Family

✅ Levels 4, 6, & 7 in Cover Fusion & Shades EQ Bonder Inside
✅ Cool & balanced for Blondes & Brunettes
✅ #RedkenNaturalChocolates now available at SalonCentric! 

📸: @JasmineChangStudio

Natural Chocolates Post 5

NCH5

Here's all you need to know about the 🆕 Shades EQ Bonder Inside Natural Chocolates. 🔍 Indulge in three brand new shades designed to create cool, rich and balanced brunettes and blondes with added strength.​

🤎 04NCh Dark Chocolate​
🤎 06NCh Ganache​
🤎 07NCh Fondue​​

#RedkenNaturalChocolate now available at Saloncentric! 

Natural Chocolates Post 6

NCH6

Your new favorite neutrals have arrived! The NEW Natural Chocolates family creates cool & balanced color for blondes and brunettes 🤎

🤎 3 New shades in levels 4, 6 and 7
🤎 Shades EQ Bonder Inside & Cover Fusion
🤎 Brown to tan background
🤎 Blue/Mahogany reflect

NEW #RedkenNaturalChocolate family now available at Saloncentric! 

Flash Lift Power 9 Bonder Inside Post 1

power9 post 1

Lift high. Lift bright. Lift strong. 🆕 Power 9 Bonder Inside can achieve up to 9 levels of lift in 1 application with all of the bonding power and none of the extra steps. But wait- the benefits of #RedkenPower9 don't stop there 👇

💙 Up to 83% less breakage*
💙 Suitable for all hair types and textures
💙 Formulated with Glycine + Citric Acid which protects disulfide bonds throughout the lightening service
💙 Breaks through red, orange and yellow undertones for a clean, even lift
💙 Dust-free formula

*When using Power 9 Bonder Inside, Shades EQ Bonder Inside and Acidic Bonding Concentrate vs. Redken bleach without bonding and non conditioning shampoo


Flash Lift Power 9 Bonder Inside Post 2

power9 post 2

Introducing 🆕 Flash Lift Power 9 Bonder Inside! Redken’s most powerful lift yet:

⚡️Lifts up to 9 levels

⚡️Built-in Bonder

⚡️80% less plastic

The ultimate bonder that will breakthrough orange, yellow, and red undertones but never compromise your curl pattern #RedkenPower9

Flash Lift Power 9 Bonder Inside Post 3

power9 post 3

Get to know Redken’s most powerful lightener to date, Power 9 Bonder Inside:
⬆ Provides up to 9 levels of lift
🔗 Built-in bonder 👊 Breaks through red, orange and yellow undertones for a clean, even lift
☑ All of the bonding and lifting power with none of the extra steps

#RedkenPower9 available at SalonCentric now!

Flash Lift Power 9 Bonder Inside Post 4

power9 post 4

Did you know Redken’s Flash Lift Power 9 Bonder Inside is made with 80% less plastic? ♻️ 💚

Lift high, Lift bright, lift strong with NEW #RedkenPower9. Available now at SalonCentric! 

Flash Lift Power 9 Bonder Inside Post 5

power9 post 5

NEW Flash Lift Power 9 Bonder Inside: Redken’s strongest💪 most sustainable♻️ and gentlest lift yet✨

⚡️9 Levels of Lift

⚡️Built-in Bonder

⚡️80% less plastic

#RedkenPower9 available now!

Flash Lift Power 9 Bonder Inside Post 6

power9 post 6

Look at that ✨GLOW✨

When it comes to lightening and brightening hair, #RedkenPower9 gets the job done. Breakthrough red, orange, and yellow undertones while lifting up to 9 levels💫

Looking for blonding tips? Follow Redken Ambassador @PhilipForesto

Flash Lift Power 9 Bonder Inside Post 7

power9 post 7

NEW Flash Lift Power 9 Bonder Inside

✅ Up to 9 levels of lift in 1 application

✅ Built-in Bonder

✅ Breaks through red, orange and yellow undertones for a clean, even lift

📸 @DeniseSuzanne_

#RedkenPower9 is now available at SalonCentric!

Styling Renovation: Heat Styling Post 1

heat.gif

Introducing the Heat Styling collection! ​

New packs, same great  formulas  👀 ​

🔥 Beat the heat with Redken heat protectors 🔥 ​

#RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Heat Styling Post 2

heat2

New packs, same great  formulas  👀 ​

🔥 Beat the heat with Redken heat protectors 🔥 ​

#RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Heat Styling Post 3

heat3

Beat the heat damage with Redken  🖤  Up to 450°F heat protection 🔥​


✅ Quick Blowout​

✅ Big Blowout​

✅ Thermal Spray Low-Hold​

✅ Thermal Spray High-Hold​


 #RedkenStyling #RedkenStyleConfidently​



Styling Renovation: Heat Styling Post 4

heat4

Beat the heat damage with Redken  🖤  Up to 450°F heat protection 🔥​

✅ Quick Blowout​

✅ Big Blowout​

✅ Thermal Spray Low-Hold​

✅ Thermal Spray High-Hold​

 #RedkenStyling #RedkenStyleConfidently​



Styling Renovation: Heat Styling Post 5

heat5

New packs, same great  formulas  👀 ​

🔥 Beat the heat with Redken heat protectors 🔥 ​

#RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Heat Styling Post 6

heat6

Get your best blowout every with Quick & Big Blowout 🖤​


QUICK BLOWOUT ​

✅ LIGHTWEIGHT ​

✅ SMOOTHS & CONDITIONS HAIR​

✅ UP TO 450 HEAT PROTECTION​


BIG BLOWOUT​

✅ INSTANT VOLUME​

✅ SOFT, BOUNCY FINISH​

✅ UP TO 450°F HEAT PROTECTION​

#RedkenStyling #RedkenStyleConfidently

Styling Renovation: Heat Styling Post 7

heat7

Say hello to Thermal Spray Low Hold👋  New pack, same great formula.​

✅ Protects and repairs hair​

✅ Frizz & humidity protection​

✅ Touchable shape with heat styling 🔥​


 #RedkenStyling #RedkenStyleConfidently​



Styling Renovation: Heat Styling Post 8

heat8

Say hello to Thermal Spray Low Hold👋  New pack, same great formula.​

✅ Protects and repairs hair​

✅ Frizz & humidity protection​

✅ Touchable shape with heat styling 🔥​


 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Heat Styling Post 9

heat9

Say hello to Thermal Spray Low Hold👋  New pack, same great formula.​

Smooth, shiny results! ​

✅ Protects and repairs hair​

✅ Provides touchable shape with heat styling 🔥​


 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Heat Styling Post 10

heat10

Say hello to Thermal Spray Low Hold👋  New pack, same great formula.​

✅ Protects and repairs hair for a silky smooth finish when heat styling 🔥​

✅ Repairs heat damaged hair ​


Show us how you use #RedkenThermalSpray​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Heat Styling Post 11

heat11

Say hello to Thermal Spray Low Hold👋  New pack, same great formula.​

✅ Protects and repairs hair for a silky smooth finish when heat styling 🔥​

✅ Repairs heat damaged hair ​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Heat Styling Post 12

heat12

Say hello to Thermal Spray High Hold 👋 New pack, same great formula. ​

✅ Protects against heat damage, frizz, and adds shine​

✅ High hold shape memory​

✅ Strong definition with heat styling tools​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Heat Styling Post 13

heat13

Say hello to Thermal Spray High Hold 👋 New pack, same great formula. ​

Shiny, defined curls!  Show us how you style with #RedkenThermalSpray​

✅ Protects against heat damage, frizz, and adds shine​

✅ High hold shape memory​

✅ Strong definition with heat styling tools​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Heat Styling Post 14

heat14

Say hello to Thermal Spray High Hold 👋 New pack, same great formula. ​

✅ Protects against heat damage and frizz for strong definition with heat styling tools ​

#RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Heat Styling Post 15

heat15

Say hello to Thermal Spray High Hold 👋 New pack, same great formula. ​

✅ Protects against heat damage, frizz, and adds shine​

✅ Strong definition with heat styling tools​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Heat Styling Post 16

heat16

Say hello to Thermal Spray High Hold 👋 New pack, same great formula. ​

✅ Protects against heat damage, frizz, and adds shine​

✅ Strong definition with heat styling tools​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Heat Styling Post 17

heat17

Say hello to Brushable Hairspray Mini. The mini size is perfect for on the go or to throw into your purse! ​

New pack, same great formula. ​

✅ Flexible hairspray for buildable use​

✅ Maintains natural hair movement with a bouncy, no crunch finish​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 1

texture.gif

Introducing the Texture collection​

New packs, same great  formulas  👀 

🖤 Enhance your texture with Redken #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 2

texture2

Enhance your texture with Redken 🖤​

✅ Instant Texture & Definition​

✅ Customized Control & Hold ​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 3

texture3

Look no further, enhance your texture with Redken’s texture family. 

✅ Spray Wax ​

✅ Pliable Paste ​

✅ Texture Paste​

✅ Max Sculpting Gel ​

Drop a comment on which is your favorite 🖤​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 4

texture4

Find your perfect texture match. From flexible to high hold and matte to shiny finish! ​

✅ Spray Wax ​

✅ Dry Texture ​

✅ Texture Paste​

✅ Pliable Paste ​

✅ Max Sculpting Gel ​

Drop a comment on which is your favorite 🖤​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 5

texture5

Say hello to Spray Wax 👋 New pack, same great formula.​

✅ Medium control texture spray​

✅ Satin-matte invisible finish ​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 6

texture6

Say hello to Spray Wax 👋 New pack, same great formula.​

✅ Medium control texture spray​

✅ Satin-matte invisible finish 

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 7

texture7

Say hello to Spray Wax 👋 New pack, same great formula.​

✅ Medium control texture spray​

✅ Satin-matte invisible finish ​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 8

texture8

Say hello to Spray Wax 👋 New pack, same great formula.​

✅ Medium control texture spray​

✅ Satin-matte invisible finish ​

Show us how you use #RedkenSprayWax  🖤​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 9

texture9

Say hello to Pliable Paste 👋  New pack, same great formula. ​

✅  Texturizing hair paste that twists, shapes, and texturizes short or layered cuts for a style with lasting control and definition.​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 10

texture10

Say hello to Pliable Paste 👋  New pack, same great formula. ​

✅  Texturizing hair paste that twists, shapes, and texturizes short or layered cuts for a style with lasting control and definition.​

 #RedkenStyling #RedkenStyleConfidently​


Styling Renovation: Texture Post 11

texture11

Say hello to Pliable Paste 👋  New pack, same great formula. 

✅  Texturizing hair paste that twists, shapes, and texturizes short or layered cuts for a style with lasting control and definition.​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 12

texture12

Say hello to Pliable Paste 👋  ​

What does pliable mean? ​

✅  Supple enough to bend freely or repeatedly​


Show us how you use #RedkenPliablePaste ​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 13

texture13

Say hello to Pliable Paste 👋  New pack, same great formula. ​

✅  Texturizing hair paste that twists, shapes, and texturizes short or layered cuts for a style with lasting control and definition.​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 14

texture14

Look at this Texture Paste transformation!  ​

✅ Definition and separation​

✅ Flexible control for a moveable hairstyle ​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 15

texture15

Look at this Texture Paste transformation!​

✅ Definition and separation​

✅ Flexible control for a moveable hairstyle ​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 16

texture16

Say hello to Texture Paste 👋  New pack, same great formula.​

✅ Definition and separation​

✅ Flexible control for a moveable hairstyle ​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 17

texture17

Say hello to Texture Paste 👋  New pack, same great formula.​

✅ Definition and separation​

✅ Flexible control for a moveable hairstyle ​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 18

texture18

Say hello to Max Sculpting Gel 👋  New pack, same great formula.​

✅  Strong hold hair gel that empowers styles to stay put with long lasting control​

✅  Maximum hold with flake-free control and provides body with a high shine finish​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 19

texture19

Say hello to Max Sculpting Gel 👋  New pack, same great formula.​

✅  Strong hold hair gel that empowers styles to stay put with long lasting control​

✅  Maximum hold with flake-free control and provides body with a high shine finish​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 20

texture20

Say hello to Max Sculpting Gel 👋  New pack, same great formula.​

✅  Strong hold hair gel that empowers styles to stay put with long lasting control​

✅  Maximum hold with flake-free control and provides body with a high shine finish​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 21

texture21

Say hello to Max Sculpting Gel 👋  New pack, same great formula.​

✅  Strong hold hair gel that empowers styles to stay put with long lasting control​

✅  Maximum hold with flake-free control and provides body with a high shine finish​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 22

texture22

Say hello to Max Sculpting Gel 👋  New pack, same great formula.​

Look at these results! #MaxSculptingGel​

✅  Strong hold hair gel that empowers styles to stay put with long lasting control​

✅  Maximum hold with flake-free control and provides body with a high shine finish​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 23

texture23

Say hello to Dry Texture 👋  New pack, same great formula​

✅ Texturize, volumize & refresh your hair instantly​

✅ Lightweight formula, oil absorbing technology​

✅  Tri-actuator nozzle delivers ultra-fine mist​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 24

texture24

Say hello to Dry Texture 👋  New pack, same great formula​

✅ Texturize, volumize & refresh your hair instantly​

✅ Lightweight formula, oil absorbing technology​

✅  Tri-actuator nozzle delivers ultra-fine mist​

 #RedkenStyling #RedkenStyleConfidently​

Styling Renovation: Texture Post 25

texture25

Say hello to Dry Texture 👋  New pack, same great formula​

✅ Texturize, volumize & refresh your hair instantly​

✅ Lightweight formula, oil absorbing technology​

✅  Tri-actuator nozzle delivers ultra-fine mist​

 #RedkenStyling #RedkenStyleConfidently​

Acidic Bonding Concentrate Intensive Treatment Post 1

1_post

Thought the #AcidicBondingConcentrate system couldn't get any more powerful? Think again.

What do you think is coming next? 🖤

Available at @saloncentric 🇺🇸 on 4/1/2022 

Acidic Bonding Concentrate Intensive Treatment Post 2

2_post

It’s time to push the science of strength repair ✅ 

Introducing #AcidicBondingConcentrate Intensive Treatment, an acidic pre-treatment at maximum concentration of Citric Acid + Bonding Care Complex for even the most demanding, processed hair. See an instant transformation.
 
HOW TO USE IT?
1️⃣ PRE-TREATMENT: Apply to damp hair, leave for 5-10 minutes. Rinse.
2️⃣ Follow with Acidic Bonding Concentrate Shampoo, Conditioner, and Leave-in Treatment. 
 
Comment with a 🖤 if you're excited to try it! 
 
Available at @saloncentric 🇺🇸 on 4/1/2022

Acidic Bonding Concentrate Intensive Treatment Post 3

3_post

New! Acidic Bonding Concentrate Pre-Treatment 👩‍🔬
 
👩 WHO IS IT FOR? This treatment is formulated to help clients with even the most demanding, processed hair repair strength from the inside & out. Our formula prepares damaged hair to receive optimal benefits from the Acidic Bonding Concentrate Shampoo & Conditioner.

HOW TO USE IT?
1️⃣ PRE-TREATMENT: Apply to damp hair, leave for 5-10 minutes. Rinse.
2️⃣ Follow with Acidic Bonding Concentrate Shampoo, Conditioner, and Leave-in Treatment. 
 
 #AcidicBondingConcentrate

Acidic Bonding Concentrate Intensive Treatment Post 4

4_post

New! Acidic Bonding Concentrate Pre-Treatment 👩‍🔬
 
👩 WHO IS IT FOR? This treatment is formulated to help clients with even the most demanding, processed hair repair strength from the inside & out. Our formula prepares damaged hair to receive optimal benefits from the Acidic Bonding Concentrate Shampoo & Conditioner.

HOW TO USE IT?
1️⃣ PRE-TREATMENT: Apply to damp hair, leave for 5-10 minutes. Rinse.
2️⃣ Follow with Acidic Bonding Concentrate Shampoo, Conditioner, and Leave-in Treatment. 
 
 #AcidicBondingConcentrate

Acidic Bonding Concentrate Intensive Treatment Post 5

5_post

Meet the newest innovation to the Acidic Bonding Concentrate family….

NEW! Intensive Pre-Treatment  ✅

What is it?
An acidic pre-treatment at maximum concentration of Citric Acid + Bonding Care Complex for even the most demanding, processed hair. See an instant transformation.
 
Comment with a 🖤 if you're excited to try it! 
 
#AcidicBondingConcentrate

Acidic Bonding Concentrate Intensive Treatment Post 6

6_post

ACIDIC BONDING CONCENTRATE REGIMEN:

1️⃣ PRE-TREATMENT: Apply to damp hair, leave for 5-10 minutes. Rinse.

2️⃣ Follow with Acidic Bonding Concentrate Shampoo, Conditioner, and Leave-in Treatment

#AcidicBondingConcentrate

Acidic Bonding Concentrate Intensive Treatment Post 7

7_post

New! Acidic Bonding Concentrate Pre-Treatment 👩‍🔬
 
Who is it for? Clients with processed hair result in weakened hair bonds. Our scientists and stylists teamed together to create a formula that strength repairs hair from the inside & out*.

HOW TO USE IT?
1️⃣ PRE-TREATMENT: Apply to damp hair, leave for 5-10 minutes. Rinse.
2️⃣ Follow with Acidic Bonding Concentrate Shampoo, Conditioner, and Leave-in Treatment. 

*w/ continued use of acidic bonding concentrate intensive treatment, shampoo, and conditioner
 
 #AcidicBondingConcentrate

Acidic Bonding Concentrate Intensive Treatment Post 8

8_post

New! Acidic Bonding Concentrate Pre-Treatment 👩‍🔬
 
👩 WHO IS IT FOR? This treatment is formulated to help clients with even the most demanding, processed hair repair strength from the inside & out, preparing damaged hair to receive optimal benefits from the Acidic Bonding Concentrate Shampoo & Conditioner. 

HOW TO USE IT?
1️⃣ PRE-TREATMENT: Apply to damp hair, leave for 5-10 minutes. Rinse.
2️⃣ Follow with Acidic Bonding Concentrate Shampoo, Conditioner, and Leave-in Treatment. 
 
 #AcidicBondingConcentrate

Acidic Bonding Concentrate Intensive Treatment Post 8

9_post

Tired of damaged hair? Meet the NEW! Acidic Bonding Concentrate Intensive Pre- Treatment  ✅

What is it?

Our highest concentration of Citric Acid + Bonding Care Complex formulated for pre-shampoo use for even the most demanding, processed hair. See an instant transformation.
 
Comment with a 🖤 if you're excited to try it! 
 
#AcidicBondingConcentrate

Acidic Bonding Concentrate Intensive Treatment Post 10

10_post

Strength Repair in ONE Use* & see an instant transformation 🖤

Introducing #AcidicBondingConcentrate Intensive Treatment, an acidic pre-treatment at maximum concentration of Citric Acid + Bonding Care Complex for even the most demanding, processed hair.

 
Comment with a 🖤 if you're excited to try it! 

#AcidicBondingConcentrate
 
*vs. non-conditioning shampoo


Acidic Bonding Concentrate Intensive Treatment Post 11

11_post

Strength Repair in ONE Use*

Introducing #AcidicBondingConcentrate Intensive Treatment, an acidic pre-treatment at maximum concentration of Citric Acid + Bonding Care Complex to target weakend hair bonds that make hair look more resilient, moisturized and conditioned.
 
Comment with a 🖤 if you're excited to try it! 

#AcidicBondingConcentrate
 
*vs. non-conditioning shampoo

Acidic Bonding Concentrate Intensive Treatment Post 12

12_post

Strength Repair in ONE Use*

Introducing #AcidicBondingConcentrate Intensive Treatment, an acidic pre-treatment at maximum concentration of Citric Acid + Bonding Care Complex for even the most demanding, processed hair. See an instant transformation.
 
Comment with a 🖤 if you're excited to try it! 

#AcidicBondingConcentrate
📸 @kolor.me.karlaa
 
*vs. non-conditioning shampoo

Acidic Bonding Concentrate Intensive Treatment Post 13

13_post

Strength Repair in ONE Use*

Introducing #AcidicBondingConcentrate Intensive Treatment, an acidic pre-treatment at maximum concentration of Citric Acid + Bonding Care Complex for even the most demanding, processed hair. See an instant transformation.
 
Comment with a 🖤 if you're excited to try it! 

#AcidicBondingConcentrate
📸 @denisesuzanne_

*vs. non-conditioning shampoo

Acidic Bonding Concentrate Intensive Treatment Post 14

14_post

Strength Repair in ONE Use*

Introducing #AcidicBondingConcentrate Intensive Treatment, an acidic pre-treatment at maximum concentration of Citric Acid + Bonding Care Complex for even the most demanding, processed hair. See an instant transformation.
 
Comment with a 🖤 if you're excited to try it! 

#AcidicBondingConcentrate
📸 @caitie.colors

*vs. non-conditioning shampoo

REDKEN HAIR GLOSS DAY

Redken-2022-Shades-EQ-Gloss-Day-4x5


REDKEN HAIR GLOSS DAY: For Salons

Shades EQ Gloss Service.png

We offer a Shades EQ Gloss Service! The service, with its unique gloss formula, refreshes your hair color and gives you ultimate shine and condition. Available exclusively in salons, your Shades EQ gloss service is customized by your stylist for personalized, professional results. You can tone down brass, enhance your natural color or ask your stylist what they’d recommend! This quick, 20 minutes service is ideal for all hair types & textures.


gloss day kit post.png

We offer a Shades EQ Gloss Service! The service, with its unique gloss formula, refreshes your hair color and gives you ultimate shine and condition. Available exclusively in salons, your Shades EQ gloss service is customized by your stylist for personalized, professional results. You can tone down brass, enhance your natural color or ask your stylist what they’d recommend! This quick, 20 minutes service is ideal for all hair types & textures.

https://www.youtube.com/watch?v=UXys3rv4Qvs 


REDKEN HAIR GLOSS DAY: For Salon Business Partners

Redken-2022-Shades-EQ-Gloss-Day-Alternative-Text-4x5

Do you have Shades EQ Gloss as a service item on your salon menu? Let’s work together on creative ways to market this service to your future clients to build your salon business. Happy #RedkenHairGlossDay!

Redken-2022-Shades-EQ-Gloss-Day-Alternative-Text-9x16

Do you have Shades EQ Gloss as a service item on your salon menu? Let’s work together on creative ways to market this service to your future clients to build your salon business. Happy #RedkenHairGlossDay!

REDKEN HAIR GLOSS DAY: For Stores

Redken-2022-Shades-EQ-Gloss-Participation-Incentive-Update-4x5

Redken-2022-Shades-EQ-Gloss-Participation-Incentive-Update-9x16

Redken-2022-Shades-EQ-Gloss-Day-Story-Reasons-9x16Redken-2022-Shades-EQ-Gloss-Day-Story-Top-Shades-9x16Redken-2022-Shades-EQ-Gloss-Day-Utilization-Update-9x16

Color Gels Lacquers 10 Minute: Post 1

10 Reasons to love Redken’s NEW #ColorGels10:

1️⃣ 10-Minute processing time

2️⃣ Up to 100% gray coverage

3️⃣ Helps prevent over-processing

4️⃣ Liquid formula for fast application

5️⃣ No dedicated developer

6️⃣ 1:1 Shade match with Color Gels Lacquers

7️⃣ Up to 1 level of lift

8️⃣ Fast kinetic dyes

9️⃣ Lacquer-like shine

🔟 More clients, more money



COLOR GELS LACQUERS 10 MINUTE: Post 2

Introducing 🆕 Color Gels Lacquers 10 Minute, express permanent color:

🧡 10-minute processing time

🧡 Up to 100% gray coverage

🧡 Smart Pause Technology helps prevent over-processing

#ColorGels10 Available starting 9/7 in select shades!



COLOR GELS LACQUERS 10 MINUTE: Post 3

🚨New technology alert!🚨

Color Gels Lacquers 10 Minute is Redken’s newest liquid permanent color innovation! #ColorGels10 has a 10-minute processing time, perfect for quick touch ups and walk ins.

Don’t worry, Color Gels Lacquers is here to stay😉



COLOR GELS LACQUERS 10 MINUTE: Post 4

Speed up your gray coverage⏰ Try 🆕 Color Gels Lacquers 10 Minute today!

“I love, love the results- amazing coverage that’s cool and natural”

[email protected] used NEW #ColorGels10 for a quick service to cover and add depth at the root between blonding appointments.



COLOR GELS LACQUERS 10 MINUTE: Post 5

CGL5

It’s about time! Introducing 🆕 Color Gels Lacquers 10 Minute, express permanent color with a 10-minute processing time and up to 100% gray coverage.

For this look @JasmineChangStudio used NEW Color Gels Lacquers 10 Minute 5N Walnut✨

#ColorGels10 Available starting 9/7 in select shades!

COLOR GELS LACQUERS 10 MINUTE: Post 6

CGL6

Leave your #ColorGels10 on a few minutes too long? No need to fear!

NEW Redken Color Gels Lacquers 10 Minute uses Smart Pause technology to help prevent overprocessing. Achieve virtually the same results between 10 and 15 minutes.

Have you tried #ColorGels10 yet?

COLOR GELS LACQUERS 10 MINUTE: Post 7

You’ve never seen 10-minute coverage like this before ✅

With #ColorGels10 you can expect:

✅ Up to 100% coverage in 10 minutes

✅ Ultimate control with our proprietary Smart Pause Technology

✅ Shiny, saturated results

✅ Color that lasts as long as your Redken permanent color



Color Gels Lacquers 10 Minute: Post 8

extremepost10

Meet Color Gels Lacquers 10 Minute, our express permanent color with the following benefits:
✨ 10 minute processing time
✨ Up to 100% gray coverage
✨ Smart Pause Technology helps prevent over-processing.*

✨1:1 Shade Match with Shades EQ Gloss

Here, @JackMartinColorist used 5N Walnut 10 Minute with Pro-Oxide Cream Developer 20 Volume for 10 minutes.

Have you gotten #ColorGels10 for your backbar yet?

Color Gels Lacquers 10 Minute: Post 9

extremepost10

Take it from @jasminechangstudio on why new Color Gels Lacquers 10 Minute is so useful:

“I can't believe I got these results in 10 minutes! What a testimony to how speedy and ideal this new product is for clients who are always in the need for a quick service. Not only am I in awe of the intense coverage, but look at the shine!

Stylists, tag @Redken in your best before/after looks powered by Color Gels Lacquers 10 Minute by using #ColorGels10 for your chance to be featured on @Redken. 🖤

Color Gels Lacquers 10 Minute: Post 10

extremepost10

Time is money! So why not choose a quick and easy liquid permanent color whenever you can?

Color Gels Lacquers 10 Minute can easily be applied to the regrowth with fast, precise bottle application in just 10 minutes.

Tag #ColorGels10 in your before/after photos using Color Gels Lacquers 10 Minute for a chance to be featured on @Redken’s Instagram

Color Gels Lacquers 10 Minute: Post 11

extremepost10

In case you missed it, here’s the full lineup of 🆕 Color Gels Lacquers 10 minute.

Post a before & after pic using Redken’s latest innovation with the hashtag #ColorGels10 for a chance to be featured on @Redken.

Color Gels Lacquers 10 Minute: Post 12

Monique BA

New to using 10 minute color? Here's 3️⃣ facts on how the new Color Gels Lacquers 10 Minute works, and how you can achieve up to 100% gray coverage with the most innovative technology:

1️⃣ Fast kinetic dyes allow for 10 minute processing time
2️⃣ Smart Pause Technology helps prevent over-processing*
3️⃣ Liquid formula allows fast root saturation

*virtually same results between 10 and 15 minutes

SHADES EQ BONDER INSIDE: POST 1

Shades EQ 09V Platinum Ice Now With Bonder Insight

Let us re-introduce you to the holy grail shade of Shades EQ, 09V Platinum Ice NOW AVAILABLE with Bonder Inside! #ShadesEQBonderInside


SHADES EQ BONDER INSIDE: Post 2

Shades EQ Bonder Inside Bottles

For the first time: the acidic power of Shades EQ, now with bonder inside ✔ the Shades EQ you love with added strength.

Now #ShadesEQBonderInside is available in:

✨ 09N Café au Lait
✨ 010T Platinum
✨ 09V Platinum Ice
✨ 010GI Tahitian Sand
✨ 09P Opal Glow
✨ 09T Chrome



SHADES EQ BONDER INSIDE: Post 3

Tones & bonds, reduces alkalinity after lightening, helps strengthen weak hair

Why you need to add NEW #ShadesEQBonderInside to your Shades EQ lineup:

1️⃣ Formulated with Citric Acid & Taurine to help strengthen sensitized hair in 1 step

2️⃣ Helps reduce alkalinity after a lightening service

3️⃣ Lowers pH to help seal the cuticle of the hair

With these benefits and more, Bonder Inside will be your go-to for all your blonding needs✨



SHADES EQ BONDER INSIDE: Post 4

New Shades EQ Bonder Inside is Here to Stay

Have you met Shades EQ Gloss’s new best friend? Shades EQ Bonder Inside has the shine & condition that you love from Shades EQ with added strength. Don’t worry, the original Shades EQ Gloss is here to stay.

➡ Use Shades EQ Bonder Inside for clients with sensitized hair for added strength, condition, & shine

➡ Use Shades EQ Gloss for all clients looking for condition and shine



SHADES EQ BONDER INSIDE: Post 5

Shades EQ Bonder Inside vs Shades EQ Gloss

Wondering the difference between NEW #ShadesEQBonderInside & Shades EQ Gloss? NEW Shades EQ Bonder Inside helps to strengthen sensitized hair in 1 step.

Don’t worry! Shades EQ Gloss is here to stay💕



SHADES EQ BONDER INSIDE: Post 6

The Redken Power Trio

Experience 77% less breakage when using the Redken Power Trio*:

1️⃣ Flash Lift Bonder Inside

2️⃣ NEW Shades EQ Bonder Inside

3️⃣ Acidic Bonding Concentrate

NEW #ShadesEQBonderInside helps to strengthen sensitized hair in 1 step. Try today!

*vs Redken’s leading lightener without bonder



SHADES EQ BONDER INSIDE: Post 7

Shades EQ Bonder Inside Before & After

Welcome NEW #ShadesEQBonder Inside to the Redken family!

Shades EQ Bonder Inside is Redken’s first acidic, liquid demi-permanent toner with built-in bonder technology and helps strengthen sensitized hair in 1 step.

📸: @Adina_Pignatare created this look with #ShadesEQBonderInside 09T Chrome


BLONDE RESPONSIBLY: POST 1

Redken Power Trio

Are you using the #RedkenPowerTrio to #BlondeResponsibly? Protect your client’s hair during each step of their lightening service. 

1️⃣ Lighten with a built-in bonder
2️⃣ Tone with an acidic, no-lift demi-permanent
3️⃣ Protect with acidic bonding haircare

This October, #FlashLiftBonderInside is BOGO at @SalonCentric!






BLONDE RESPONSIBLY: POST 2

JohnnyRamirez

Gorgeous! For this look @JohnnyRamirez used:

➡️ Lightener with a built-in bonder
➡️ Shades EQ Gloss Violet Gold 010VG Baby
➡️ Acidic Bonding Concentrate Shampoo, Conditioner, and Leave-In Treatment 

#BlondeResponsibly with the #RedkenPowerTrio



BLONDE RESPONSIBLY: POST 3

BeeBlondor

We love to see stylists #BlondeResponsibly! ❤️

For this look @BeeBlondor used Flash Lift Bonder Inside and Shades EQ 010N and 09VG.

Use the #RedkenPowerTrio to protect your client’s hair during each step of their lightening service.

BLONDE RESPONSIBLY: POST 4

HannahJeanBeauty

Take the pledge to #BlondeResponsibly with the #RedkenPowerTrio:

1️⃣ Flash Lift Bonder Inside Family
2️⃣ Shades EQ Gloss
3️⃣ Acidic Bonding Concentrate Shampoo, Conditioner, and Leave-In Treatment 

📸 @HannahJeanBeauty

Shades EQ Lookbook: Post 1

BeeBlondormoreformulas

***Shades EQ Bonder Inside has entered the chat***

@BeeBlondor used Shades EQ Bonder Inside 010N + 010GI + 010VV to create these beautiful lived-in, cool blonde curls.

The 2022 Shades EQ Lookbook, with more Cool Blonde inspo, is now available with 100+ formulas you’ll want to save✨ 

Shades EQ Lookbook: Post 2

Belrmzartistrymoreformulas

Looking for new Shades EQ formulas to inspire you this year? Cool Blonde, Natural Blonde, Dimensional Brunette, Magnetic Reds – we have it all!

The 2022 Shades EQ Lookbook is now available! Find 100+ formulas that you’ll want to screenshot at Redkenpro.com/ShadesEQLookbook.

📸 @bel_rmz_artistry

Shades EQ Lookbook: Post 3

DeniseSuzannemoreformulas

Obsessed with this creamy, natural blonde look by @DeniseSuzanne_ 😍

Find Shades EQ formulas for all your blonde clients (ft. Cool Blonde and Natural Blonde color palettes) with the 2022 Shades EQ Lookbook. Available for free at RedkenPro.com/ShadesEQLookbook 💕 

Shades EQ Lookbook: Post 4

HairByChrissyDaniellemoreformulas

This dreamy look was created by
@HairByChrissyDanielle with NEW Shades EQ Bonder Inside!

Check out the 2022 Shades EQ Lookbook for
💕 100+ Shades EQ formulas
💕 Navigate by color palettes ft. Cool Blonde, Natural Blonde, Dimensional Brunette and more!
💕 Hot tips from Redken Ambassadors
💕 Service ideas: discover endless possibilities with Shades EQ Gloss

RedkenPro.Com/ShadesEQLookbook

Shades EQ Lookbook: Post 5

MychaelaBeautymoreformulas

Obsessed with this refresh look by @MychaelaBeauty 🤩 Featured in the  Magnetic Reds palette of the 2022 Shades EQ Lookbook.

Get inspired to refresh your clients with Shades EQ formulas, available on RedkenPro.com/ShadesEQLookbook

Featured in the Shades EQ Lookbook?

Featured 1Featured 2Featured 3

Featured 4Featured 5Featured 6

Featured 7Featured 8Featured 9

Featured 10Featured 11Featured 12

SHADES EQ GREIGE: POST 1

NEW Shades EQ Greige

Introducing the Ash Gold family. ✨ 💛 Inspired by trending #greige blonde
💛 Acidic liquid demi-permanent toner with built-in bonder 
💛 Formulated with the perfect balance of cool ash & gold reflects
💛 #ShadesEQGreige is now available in 3 new Ash Gold shades

SHADES EQ GREIGE: POST 2

Shades EQ Greige_BeforeAfter

3 NEW Shades for Greige Blonde 🤩

High level blonde with a mix of ash and gold dyes for a soft, cool color with a creamy finish. 

07AG, 09AG, & 010AG #ShadesEQGreige is now available at SalonCentric💛


SHADES EQ GREIGE: POST 3

DanielMBeauty

Smoky meets beige for your dream Greige Blonde✨

Redken Ambassador @DanielMBeauty used NEW 010AG Misty Beige. 

NEW Shades EQ Ash Gold Family is available now at SalonCentric, be one of the first to try #ShadesEQGreige

SHADES EQ GREIGE: POST 4

RachelRedd

Now trending: #Greige Blonde

Redken Ambassador @Rachel_Redd used NEW Shades EQ Bonder Inside Ash Gold Family for a smoky meets beige reflect & lightened with Flash Lift Bonder Inside. 

Try the NEW Shades EQ Ash Gold family at SalonCentric today ✨ #ShadesEQGreige

SHADES EQ GREIGE: POST 5

Shades EQ Greige

BRAND NEW shade family! 🤩💛✨☀️

The NEW Shades EQ Bonder Inside Ash Gold Family provides the perfect balance of cool ash & warm gold reflects for a luminous beige base. 

#ShadesEQGreige provides premixed without the guesswork and pairs nicely with Flash Lift Bonder Inside. Available at SalonCentric today!


EXTREME LENGTH TRIPLE ACTION TREATMENT: POST 1

extremepost1

Meet the 🆕 Extreme Length Triple Action Treatment Mask for longer, stronger hair.

💙 Powered by Niacinamide, Biotin & Castor Oil

💙 2X stronger hair in a single use

💙 Visibly reduces split ends

💙 Targets the scalp, lengths and ends to reduce breakage

#RedkenExtremeLength 

EXTREME LENGTH TRIPLE ACTION TREATMENT: POST 2

extremepost2

💔 Breakup with breakage  #RedkenExtremeLength

 Target hair's breaking points with the 🆕 Redken Extreme Length Triple Action Treatment Mask.

#RedkenExtremeLength

EXTREME LENGTH TRIPLE ACTION TREATMENT: POST 3

extremepost3

Looking for length?

Meet the newest addition to the Redken Extreme Length family, 🆕 Extreme Length Triple Action Treatment Mask.

#RedkenExtremeLength

EXTREME LENGTH TRIPLE ACTION TREATMENT: POST 4

extremepost4

Meet the 🆕 Extreme Length Triple Action Treatment Mask for longer, stronger hair.

💙Powered by Niacinamide, Biotin & Castor Oil

💙 2X stronger hair in a single use

💙 Visibly reduces split ends

💙 Targets the scalp, lengths and ends to reduce breakage

#RedkenExtremeLength

EXTREME LENGTH TRIPLE ACTION TREATMENT: POST 5

extremepost5

Looking for length? Meet the 🆕 Extreme Length Triple Action Treatment Mask for longer, stronger hair. 

💙 2X stronger hair in a single use

💙 Visibly reduces split ends

#RedkenExtremeLength 

EXTREME LENGTH TRIPLE ACTION TREATMENT: POST 6

extremepost6

Looking for length? Meet the 🆕 Extreme Length Triple Action Treatment Mask for longer, stronger hair.

💙 2X stronger hair in a single use

💙 Visibly reduces split ends

#RedkenExtremeLength 

EXTREME LENGTH TRIPLE ACTION TREATMENT: POST 7

extremepost7

Meet the newest member of the Redken Extreme Length Family ….

🆕 Extreme Length Triple Action Treatment Mask for longer, stronger hair.

💙 Powered by Niacinamide, Biotin & Castor Oil

💙 2X stronger hair in a single use

💙 Visibly reduces split ends

💙 Targets the scalp, lengths and ends to reduce breakage

#RedkenExtremeLength 

EXTREME LENGTH TRIPLE ACTION TREATMENT: POST 8

extremepost8

💔 Breakup with breakage  #RedkenExtremeLength

Target hair's breaking points with the 🆕 Redken Extreme Length Triple Action Treatment Mask.

#RedkenExtremeLength

EXTREME LENGTH TRIPLE ACTION TREATMENT: POST 9

extremepost9

Meet the newest member of the Redken Extreme Length Family ….

🆕 Extreme Length Triple Action Treatment Mask for longer, stronger hair. 

#RedkenExtremeLength 

EXTREME LENGTH TRIPLE ACTION TREATMENT: POST 10

extremepost10

Meet the 🆕 Extreme Length Triple Action Treatment Mask for longer, stronger hair. 

💙Powered by Niacinamide, Biotin & Castor Oil

💙 2X stronger hair in a single use

💙 Visibly reduces split ends

💙 Targets the scalp, lengths and ends to reduce breakage

#RedkenExtremeLength 

ACIDIC BONDING CONCENTRATE & EXTENSIONS: POST 1

extremepost10

Ever wondered if Acidic Bonding Concentrate can be used on #hairextensions? Swipe to learn 🤓

#AcidicBondingConcentrate

ACIDIC BONDING CONCENTRATE & EXTENSIONS: POST 2

extremepost10

Ever wondered if Acidic Bonding Concentrate can be used on #hairextensions? Swipe to learn 🤓

#AcidicBondingConcentrate

ACIDIC BONDING CONCENTRATE & EXTENSIONS: POST 3

extremepost10

Ever wondered if Acidic Bonding Concentrate can be used on #hairextensions? Swipe to learn 🤓

#AcidicBondingConcentrate

ACIDIC BONDING CONCENTRATE & EXTENSIONS: POST 4

extremepost10

Ever wondered if Acidic Bonding Concentrate can be used on #hairextensions? Swipe to learn 🤓

#AcidicBondingConcentrate

ACIDIC BONDING CONCENTRATE & EXTENSIONS: STORY 1

extremepost10


#HAIRLOVESSHADESEQ: POST 1

extremepost10

I'll show you my backbar if you show me yours 😉. 

From our most loved N shades, to our level 10’s, to the Matte and Ash Brown families, to our iconic V series, Shades EQ Gloss and Shades EQ Bonder Inside have something for every client. 🙌

Join us by sharing your best Shades EQ content with #HairLovesShadesEQ all year long 🖤

#HAIRLOVESSHADESEQ: POST 2

extremepost10

Fact: Hair 💗’s Shades EQ.

With the ability to strengthen and beautifully tone hair in one easy step, what’s not to love about Shades EQ, now with Bonder Inside? 🙌 

#RedkenBrandAmbassador @lindsey.marie.olson 🇺🇸 used Shades EQ Bonder Inside 010P Ivory Pearl to effortlessly achieve this strengthened blonde. 

For your chance to be featured, be sure to share your Shades EQ content with #HairLovesShadesEQ ✨

#HAIRLOVESSHADESEQ: POST 3

extremepost10

#HairLovesShadesEQ

@colorbymarina said it best 👏 Our beloved Shades EQ Gloss, available in 100+ premixed shades, has been trusted by the industry for over 20 years to provide predictable tones, healthy feeling hair and high shine. ✨ 

Want to get in on the Shades EQ love? Post your best Shades EQ pics and tell us why #HairLovesShadesEQ with this hashtag💗

#HAIRLOVESSHADESEQ: POST 4

extremepost10

#HairLovesShadesEQ 
#ICYMI… Shades EQ Bonder Inside = strong, healthy-looking & feeling hair with the Shades EQ Gloss tone + shine you know and love. 🖤 

Be sure to save 💾 and share ✉️ this post with another stylist who you think should know about magic of Shades EQ Bonder Inside. ✨

#HAIRLOVESSHADESEQ: POST 5

extremepost10

#HairLovesShadesEQ 
There is a reason why stylists all over the world choose acidic Shades EQ for their demi-permanent haircolor needs: the results are truly unmatched. ✨
Not only is Shades EQ reliable for your high-level blonding clients, but its Bonder Inside technology ensures healthy hair in 1 easy step. Why reach for anything else? Just take it from @hairbyayumi when we asked her why she loves Shades EQ Bonder Inside. 💗

Ayumi’s formula:
Lift (teasylight): Flash Lift + 20 volume
Root melt: 05N + 06T (1:1)
Hairline Tap: 07N + 07P (1:1)
Global Gloss: 🆕 09AG + 000 (1:1)

#HAIRLOVESSHADESEQ: POST 6

extremepost10

#HairLovesShadesEQ
Let’s talk acidity and why it’s important in your demi-permanent haircolor 👇

Hair is healthiest when it has a pH of 4.5-5.5. When the hair goes through chemical processes like lightening, the hair’s pH level rises making it more alkaline. Shades EQ Gloss’ formula has been designed to gently bring the hair back to an acidic pH, helping the cuticle to lay smoothly again meaning stronger, healthier hair without sacrificing color results. Plus, the ultra-conditioning formula of Shades EQ Gloss provides incredible light reflection and SHINE. ✨
By choosing Shades EQ Gloss, you are choosing the healthiest, shiniest hair for your clients. 🖤

#HAIRLOVESSHADESEQ: POST 7

extremepost10

#HairLovesShadesEQ

Shades EQ, come through! 👏 

When your client lifts this warm, go back to the basics: use your color wheel and grab Shades EQ 🌈 

Here, @hillaryqueen__ used 08VB, 08T, 09P and 07P (equal parts) to counteract unwanted warmth. Don’t forget to utilize blue based shades in these situations. With Shades EQ, you can trust the end result will be as satisfying as what you see here 🙌

#HAIRLOVESSHADESEQ: POST 8

extremepost10

#HairLovesShadesEQ

We all have a Shades EQ shade we can’t live without. 🖤 Whether you’re a 09M Sand Dunes + 09GI Hamptons like @hairbyykristen for a bright, balanced blonde or trust in the Ash Brown family for a cool brunette look, shiny and true-to-tone results are always guaranteed. 

Pros, what’s YOUR shade? Head to our Stories to screenshot the What’s Your Shade? template, upload your own photo and use #HairLovesShadesEQ for your chance to be featured!

High Bright: Post 1

extremepost10

Get A Brighter Blonde, Instantly

🆕 Blondage High Bright is a pigment-free haircare range formulated with #VitaminC to help brighten blonde hair (levels 7-10) that has dulled, darkened, or mattified due to dulling agents, pollution and buildup.

WHY BLONDAGE HIGH BRIGHT
✨ Instantly brightens blonde hair without shifting tone
✨ Seals the cuticle and fills porosity to lock out dullness
✨ Provides silky, conditioned, soft hair results
✨ 9 out of 10 stylists saw brightening after one use

Tag blonde clients & friends who would love it below 💜

#BlondageHighBright

High Bright: Post 2

extremepost10

Get A Brighter Blonde, Instantly

🆕 Blondage High Bright is a pigment-free haircare range formulated with #VitaminC to help brighten blonde hair (levels 7-10) that has dulled, darkened, or mattified due to dulling agents, pollution and buildup.

WHY BLONDAGE HIGH BRIGHT
✨ Instantly brightens blonde hair without shifting tone
✨ Seals the cuticle and fills porosity to lock out dullness
✨ Provides silky, conditioned, soft hair results
✨ 9 out of 10 stylists saw brightening after one use

Tag blonde clients & friends who would love it below 💜

#BlondageHighBright

High Bright: Post 3

extremepost10

Blonde looking dull? Learn how to use the three step Blondage High Bright system:

1️⃣ PRE-TREATMENT: Apply to damp hair and leave on for 5-10 minutes. DO NOT RINSE.

2️⃣ SHAMPOO: Then, apply Blondage High Bright Shampoo. Lather and rinse.

3️⃣ CONDITIONER: Follow with conditioner.

✨ For best results, wait 2 weeks post-color before using entire system.

✨ Use pre-treatment until desired brightness is achieved

Comment with a 💜 if you're excited to try it!

#BlondageHighBright

High Bright: Post 4

extremepost10

A NEW STEP IN YOUR BRIGHTENING ROUTINE: 

BlONDAGE HIGH BRIGHT PRE-SHAMPOO TREATMENT 

💜 ESSENTIAL FIRST STEP TO BRIGHTEN HAIR IN ONE USE

💜 SPRAY ON BEFORE SHAMPOO – APPLY TO DAMP HAIR & LEAVE ON FOR 5-10 MINUTED, DO NOT RINSE. FOLLOW DIRECTLY WITH SHAMPOO & CONDITIONER

💜 INFUSED WITH #VITAMINC 

💜 GENTLY REMOVES BUILD UP & BRIGHTS HAIR INSTANTLY 

*Use until desired brightness is reached 

#BlondageHighBright 

High Bright: Post 5

extremepost10

YOU HAVE TO SEE IT TO BELIEVE IT

🆕 Blondage High Bright is a pigment-free haircare range formulated with #VitaminC to help brighten blonde hair (levels 7-10) that has dulled, darkened, or mattified due to dulling agents, pollution and buildup.

WHY BLONDAGE HIGH BRIGHT
✨ Instantly brightens blonde hair without shifting tone
✨ Seals the cuticle and fills porosity to lock out dullness
✨ Provides silky, conditioned, soft hair results
✨ 9 out of 10 stylists saw brightening after one use

Tag blonde clients & friends who would love it below 💜

#BlondageHighBright

High Bright: Post 6

extremepost10

Blonde looking dull? Learn how to use the three step Blondage High Bright system:

1️⃣ PRE-TREATMENT: Apply to damp hair and leave on for 5-10 minutes. DO NOT RINSE.

2️⃣ SHAMPOO: Then, apply Blondage High Bright Shampoo. Lather and rinse.

3️⃣ CONDITIONER: Follow with conditioner.

✨ For best results, wait 2 weeks post-color before using entire system.
✨ Use pre-treatment until desired brightness is achieved 

Comment with a 💜 if you're excited to try it!

#BlondageHighBright

High Bright: Post 7

extremepost10

A NEW STEP IN YOUR BRIGHTENING ROUTINE: 

BlONDAGE HIGH BRIGHT PRE-SHAMPOO TREATMENT 

💜 ESSENTIAL FIRST STEP TO BRIGHTEN HAIR IN ONE USE

💜 SPRAY ON BEFORE SHAMPOO – APPLY TO DAMP HAIR & LEAVE ON FOR 5-10 MINUTED, DO NOT RINSE. FOLLOW DIRECTLY WITH SHAMPOO & CONDITIONER

💜 INFUSED WITH #VITAMINC 

💜 GENTLY REMOVES BUILD UP & BRIGHTS HAIR INSTANTLY 

*Use until desired brightness is reached 

#BlondageHighBright 

High Bright: Post 8

extremepost10

🆕 Blondage High Bright is a pigment-free haircare range formulated with #VitaminC to help brighten blonde hair that has dulled, darkened, or mattified due to dulling agents, pollution and buildup.

✨ Instantly brightens blonde hair without shifting tone
✨ Seals the cuticle and fills porosity to lock out dullness
✨ Provides silky, conditioned, soft hair results
✨ 9 out of 10 stylists saw brightening after one use

#BlondageHighBright

High Bright: Post 9

extremepost10

A NEW STEP IN YOUR BRIGHTENING ROUTINE: 

BlONDAGE HIGH BRIGHT PRE-SHAMPOO TREATMENT 

💜 ESSENTIAL FIRST STEP TO BRIGHTEN HAIR IN ONE USE

💜 SPRAY ON BEFORE SHAMPOO – APPLY TO DAMP HAIR & LEAVE ON FOR 5-10 MINUTED, DO NOT RINSE. FOLLOW DIRECTLY WITH SHAMPOO & CONDITIONER

💜 INFUSED WITH #VITAMINC 

💜 GENTLY REMOVES BUILD UP & BRIGHTS HAIR INSTANTLY 

*Use until desired brightness is reached 

#BlondageHighBright 

High Bright: Post 10

extremepost10

Brighter is better 💫 Introducing Blondage High Bright, a pigment-free haircare range that helps clients keep their blonde bright & light in-between salon visits.

👱‍♀️ WHO IS IT FOR?
Recommended for use on blondes levels 7-10, this system is formulated with #VitaminC to help instantly brigthen blonde hair that has dulled, darkened, or mattified due to dulling agents, pollution and buildup.

WHY BLONDAGE HIGH BRIGHT ✨ Instantly brightens blonde hair without shifting tone ✨ Seals the cuticle and fills porosity to lock out dullness ✨ Provides silky, conditioned, soft hair results ✨ 9 out of 10 stylists saw brightening after one use

#BlondageHighBright


High Bright: Post 11

extremepost10

Brighter is better 💫 Introducing Blondage High Bright, a pigment-free haircare range that helps clients keep their blonde bright & light in-between salon visits.

👱‍♀️ WHO IS IT FOR?
Recommended for use on blondes levels 7-10, this system is formulated with #VitaminC to help instantly brigthen blonde hair that has dulled, darkened, or mattified due to dulling agents, pollution and buildup.

HOW TO USE IT?
1️⃣ PRE-TREATMENT: Apply to damp hair and leave on for 5-10 minutes. DO NOT RINSE.
2️⃣ SHAMPOO: Then, apply Blondage High Bright Shampoo. Lather and rinse.
3️⃣ CONDITIONER: Follow with conditioner.

Comment with a 💜 if you're excited to try it!

#BlondageHighBright

High Bright: Post 12

extremepost10

Brighter is better 💫 Introducing Blondage High Bright, a pigment-free haircare range that helps clients keep their blonde bright & light in-between salon visits.

👱‍♀️ WHO IS IT FOR?
Recommended for use on blondes levels 7-10, this system is formulated with #VitaminC to help instantly brigthen blonde hair that has dulled, darkened, or mattified due to dulling agents, pollution and buildup.

HOW TO USE IT?
1️⃣ PRE-TREATMENT: Apply to damp hair and leave on for 5-10 minutes. DO NOT RINSE.
2️⃣ SHAMPOO: Then, apply Blondage High Bright Shampoo. Lather and rinse.
3️⃣ CONDITIONER: Follow with conditioner.

Comment with a 💜 if you're excited to try it!

#BlondageHighBright

High Bright: Post 13

extremepost10

💫  How to choose between Blondage systems:

💜 BLONDAGE HIGH BRIGHT  
Use the pigment-free Blondage High Bright range to remove dulling agents and buildup and keep blonde bright and light.

💜COLOR EXTEND BLONDAGE
 Use Color Extend Blondage interchangeably to help neutralize undesired brassy undertones and keep blonde cool.

#BlondageHighBright

High Bright: Post 14

extremepost10

Blonde looking dull? Learn how to use the three step Blondage High Bright system:

1️⃣ PRE-TREATMENT: Apply to damp hair and leave on for 5-10 minutes. DO NOT RINSE.

2️⃣ SHAMPOO: Then, apply Blondage High Bright Shampoo. Lather and rinse.

3️⃣ CONDITIONER: Follow with conditioner.

✨ For best results, wait 2 weeks post-color before using entire system.
✨ Use pre-treatment until desired brightness is achieved 

Comment with a 💜 if you're excited to try it!

#BlondageHighBright

High Bright: Post 15

extremepost10

Brighter is better 💫  Get a brighter blonde in 3 easy steps with Blondage High Bright:

👱‍♀️ WHO IS IT FOR?
Recommended for use on blondes levels 7-10, this system is formulated with #VitaminC to help instantly brighten blonde hair that has dulled, darkened, or mattified due to dulling agents, pollution and buildup.

HOW TO USE IT?
1️⃣ PRE-TREATMENT: Apply to damp hair and leave on for 5-10 minutes. DO NOT RINSE.
2️⃣ SHAMPOO: Then, apply Blondage High Bright Shampoo. Lather and rinse.
3️⃣ CONDITIONER: Follow with conditioner.

Comment with a 💜 if you're excited to try it!

#BlondageHighBright

Golden 10s: Post 1

extremepost10

Introducing NEW Shades EQ Golden Level 10s. Golden glow with intense shine for bright, healthy-looking blonde

☀️ 010NW Iced Pina
☀️ 010G Lemon Icing
☀️ 010WG Honey Gold

These 3 brand-new high-level blonde shades deliver golden shimmer & strength for all hair types and textures. 

Only available in Shades EQ Bonder Inside #ShadesEQGolden10

Golden 10s: Post 2

extremepost10

3 NEW Shades EQ Bonder Inside shades formulated with bonder inside technology.
 
☀️ All-in-one: Toner + Bonder
☀️ Strength
☀️ Ultimate shine & Condition

NEW Golden Level 10s available April 15 at SalonCentric #ShadesEQGolden10

Golden 10s: Post 3

extremepost10

For this gorgeous look @BeeBlondor used NEW Shade EQ Bonder Inside Golden Level 10s

☀️ 010NW Iced Pina
☀️ 010G Lemon Icing

Golden shimmer & strength for all hair types and textures #ShadesEQGolden10

Golden 10s: Post 4

extremepost10

Golden blonde looks are trending on social media 📲 Introducing Shades EQ Golden Level 10s: a golden blonde shade for every client preference ☀️

For this look, Redken Ambassador & Celebrity Colorist @ColorByMattRez used Redken’s NEW Shades EQ Bonder Inside Golden Level 10s.

Try NEW Shades EQ Bonder Inside 010NW, 010G, & 010WG #ShadesEQGolden10

Golden 10s: Post 5

extremepost10

For this Golden blonde Redken Ambassador @Rachel_Redd reached for NEW Shades EQ Bonder Inside Golden Level 10s. 

A golden blonde shade for every client preference, from natural to warm! 

NEW Shades EQ Bonder Inside Golden Level 10s are available at SalonCentric starting April 15  #ShadesEQGolden10

Deep Clean Jumbo: Post 1

extremepost10

Jumbo news! Our award-winning dry shampoo now comes in a JUMBO size with 42% on savings built in! Drop a heart if your excited 💙 #DeepCleanJumbo

Deep Clean Jumbo: Post 2

extremepost10

Deep Clean Dry Shampoo is back, and 3x BIGGER! #DeepClean Jumbo

You ask, we deliver 📫 Introducing Deep Clean Dry Shampoo JUMBO size with refreshed bottle design, but same great formula. 

💙  Award Winning Formula
💙  Maximum Oil Absorption 
💙  3X Bigger
💙  42% on savings

Already available at @saloncentric 🇺🇸 #DeepCleanJumbo

Deep Clean Jumbo: Post 3

extremepost10

Deep Clean Dry Shampoo is back, and 3x BIGGER! #DeepClean Jumbo

You ask, we deliver 📫 Introducing Deep Clean Dry Shampoo JUMBO size with refreshed bottle design, but same great formula. 

💙  Award Winning Formula
💙  Maximum Oil Absorption 
💙  3X Bigger
💙  42% on savings

Already available at @saloncentric 🇺🇸 #DeepCleanJumbo

Deep Clean Jumbo: Post 4

extremepost10

You ask, we deliver 📫 Introducing Deep Clean Dry Shampoo JUMBO size with refreshed bottle design, but same great formula. 

💙  Award Winning Formula
💙  Maximum Oil Absorption 
💙  3X Bigger
💙  42% on savings


Already available at @saloncentric 🇺🇸 #DeepCleanJumbo  

Deep Clean Jumbo: Post 5

extremepost10

Extend your style with Deep Clean Dry Shampoo JUMBO ✅ 
 
💙  Award Winning Formula
💙  Maximum Oil Absorption 
💙  3X Bigger
💙  42% on savings

#DeepCleanJumbo

Deep Clean Jumbo: Post 6

extremepost10

Extend your style with Deep Clean Dry Shampoo JUMBO ✅ 
 
💙  Award Winning Formula
💙  Maximum Oil Absorption 
💙  3X Bigger
💙  42% on savings

#DeepCleanJumbo

Deep Clean Jumbo: Post 7

extremepost10

Extend your style with Deep Clean Dry Shampoo JUMBO ✅ 
 
💙  Award Winning Formula
💙  Maximum Oil Absorption 
💙  3X Bigger
💙  42% on savings

#DeepCleanJumbo

Deep Clean Jumbo: Post 8

extremepost10

3x more product! #DeepClean Jumbo

You ask, we deliver 📫 Introducing Deep Clean Dry Shampoo JUMBO size with refreshed bottle design, but same great formula. 

💙  Award Winning Formula
💙  Maximum Oil Absorption 
💙  3X Bigger
💙  42% on savings


Already available at @saloncentric 🇺🇸 #DeepCleanJumbo

Deep Clean Jumbo: Post 9

extremepost10

Deep Clean Dry Shampoo is back, and 3x BIGGER! #DeepClean Jumbo

You ask, we deliver 📫 Introducing Deep Clean Dry Shampoo JUMBO size with refreshed bottle design, but same great formula. 

💙  Award Winning Formula
💙  Maximum Oil Absorption 
💙  3X Bigger
💙  42% on savings


Already available at @saloncentric 🇺🇸 #DeepCleanJumbo

YOU MAY ALSO LIKE

envelope

sign up for 10% off an Education Class

Receive news on our latest launches and events, and 10% OFF one ticket to any Redken exchange live virtual hands-on class!

Please enter valid first name
Please enter valid last name
Please enter in (YYYY-MM-DD) format Age should be more than 13.
Please enter a valid email address. Submit
You are now signed up for the Redken Newsletter.
Your form submission was unsuccessful. Please try again later.