Protect Hair Color From Heat With Extreme Play Safe

When it comes to creating and maintaining healthy, beautiful haircolor in the salon, product is not an option, it’s a necessity! Guests who regularly heat style their hair, be it through blow-drying or flat ironing, can be at major risk of color fade if they don’t have the right product regimen.

Thankfully, Redken has introduced Extreme Play Safe, a game-changing 3-in-1 heat protective leave in treatment that protects hair from heat up to 450 degrees while actually preventing against damage and color fade.

Don’t let your clients fade their salon-fresh hair color with heat styling! Click to watch the video below and see firsthand how Extreme Play Safe can protect your guest’s hair and keep their haircolor vibrant.