The results are in! We tapped a few of our Redken Artists and Ambassadors for feedback on the new Ash Gold Family. See some of their results in action and read what they had to say about the latest shades:
DANIEL MORA
"The new 010AG Misty Beige Shades EQ Bonder Inside is the perfect balance between cool and warm. Perfect for the clients that are unsure of which side to choose. Now they can have the best of both! Plus, Bonder Inside maintains the integrity of the hair on top of the beautiful tone." - Daniel Mora

FORMULA: Flash Lift Bonder Inside + 20 Volume Developer, Shades EQ Bonder Inside 10AG, Shades EQ Gloss 09N for Root Shadow.
BARRI GIBSON
“In short, the Ash Gold formula with Bonder Inside is perfection! It’s ideal for clients with warmer undertones who wish to achieve a cooler blonde that complements their skin as opposed to washing them out. My client's hair was not only toned beautifully but her hair was shiny and strong following her lightening service." - Barri Gibson

FORMULA: LIGHTENER: Flash Lift Bonder Inside + 20 Volume Developer, ROOTS: Shades EQ Bonder Inside 09AG, GLOBAL TONING: Shades EQ Bonder Inside 010AG.
RACHEL REDD
"I love the new Shades EQ Ash Gold Series because you can create a cool ash tone without muting the vibrancy in the highlight like other ash tones."- Rachel Redd
FORMULA 1: HIGHLIGHTS: 3 oz. Flash Lift Bonder Inside + 3 oz. 20 volume developer, BASE: 2 oz. Color Gels Lacquers 06NA + 1 oz. 07AB + 7.5 oz. 10 volume developer, GLOSS: 2 oz. of 07AG + 2 oz. Shades EQ Bonder Inside 09AG + 4 oz. Gloss to Gel Processing Solution
CASSANDRA MCGLAUGHLIN
“I love the new Ash Gold shades, it’s the perfect balance of neutral with a cool edge! It’s great for color melting, and for creating an ashy blonde while maintaining brightness!” - Cassandra McGlaughlin

FORMULA: Pre-lighten zone 1 and 2 with Color Gels Lacquers 8NA, Clear and 20 volume developer. Shampoo and blow dry. Highlight with Flash Lift and 20 volume developer. Shampoo and blow dry. Tone with Shades EQ Bonder Inside 09N and 09AG 1:2 ratio at the root, 010AG and clear 2:1 ratio for mids and ends.
PHILIP FORESTO
“The ASH GOLD series is THE PERFECT SHADE! It has a great balance between warm and cool. The gold brings warm and light to the tone while the ash minimizes and controls unwanted warm tones. This family of shades is versatile and suitable for all blondes.” - Philip Foresto

FORMULA: Shades EQ Bonder Inside 010AG, Root Shadow Equal Parts Shades EQ Gloss 06NB + 06N.