Discover New Acidic Bonding Concentrate For Damaged Hair
August 17, 2021
Damage and dryness are some of the most common and frustrating hair concerns. And it’s no surprise. After all, hair can become damaged for many reasons-bleaching and highlighting hair color services, excessive blowdrying or hair styling with heat tools, even environmental factors such as sun exposure and wind.
If your guest's hair has become dry or damaged, it’s important to remember that you can hydrate, strengthen and restore the hair with the right haircare regimen. And now, Redken is introducing the haircare regimen to repair damaged hair and provide immediate results for a total hair transformation. Discover the all-in-one hair solution and experience Redken’s most powerful haircare. The Acidic Bonding Concentrate is the must-have system for moisturizing and repairing all types of damaged hair. This all-in-one system provides ultimate repair and intense conditioning for all hair types and textures.
This three step regimen is formulated with Citric Acid, an alpha hydroxy acid within Redken’s concentrated Bonding Care Complex, a technology that strengthens the weakened bonds of the hair and improves the strength and resilience of damaged hair for immediate visible results. When used as a 3-step system of shampoo, conditioner and conditioning leave-in treatment, Acidic Bonding Concentrate’s pH-balancing formulas infuse hair with the intense conditioning and the ultimate repair that dry, damaged hair needs. Plus, for all the hair color enthusiast clients out there, it’s suitable for color-treated hair, helps protect from color fade, and is sulfate-free.
Experience immediate results and ultimate hair transformation with 56% less breakage, 82% less visible split ends, and 11x smoother hair when using the Acidic Bonding Concentrate system.
LEARN MORE ABOUT HOW TO USE THE ACIDIC BONDING CONCENTRATE SYSTEM IN THE VIDEO BELOW:
Why Acidic Bonding Concentrate?
Drive Your Business With The Acidic Bonding Concentrate Backbar Service
Give guests with damaged or dry hair the ultimate restorative or nourishing solution with their very own personalized treatment. Include this backbar treatment as an add-on service and take your client’s experience and your business to the next level. Transform your client's hair and boost your salon business with additional revenue.
The Acidic Bonding Concentrate Backbar Service provides a total hair transformation for guests with damaged hair or dry hair:
The sulfate-free Acidic Moisture Concentrate formula contains 10% Glycerin to help replenish moisture for 3X more moisture, while providing nourishment and softness.
The Acidic Protein Amino Concentrate formula contains 9% Cationic + Amino Acids which help to improve strength & provide protein repair.
The Acidic pH Sealer is formulated with an ultra-low pH of between 3.0-4.0 which helps to seal the hair cuticle to lock-in treatment benefits and add instant shine.
This new Professional Strength Concentrates system can visibly reverse surface damage in a single treatment.
LEARN MORE ABOUT THE PROFESSIONAL STRENGTH CONCENTRATES BACKBAR SERVICE IN THE VIDEO BELOW:
Experience The Power Of Acidic Bonding Concentrate: See The Amazing Results In The Video Below And Learn More From Redken's Artist Network!
Download Acidic Bonding Concentrate Content On The Redken Asset Library!
Access everything you need to promote Acidic Bonding Concentrate in your salon, on your social media channels, website and more! Click below to download images, print assets and more on The Redken Asset Library!
Salon Spotlight: Herdis Salon & Parker on Main
Tim Fisk, owner of Herdis Salon and Parker on Main, says "hair wellness" is a top priority. Because of this, ABC is a go to for stylist.
"Our stylists are vigilant about protecting our guest's hair from the loss of integrity that comes with custom highlights and vivid looks. We offer several custom hair repair treatments for our guests; and time and time again - the first thing our stylists reach for is Redken's Professional Strength Acidic Protein Amino Concentrate, Moisture Concentrate and Ph Sealer."
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