Digital Media

Redken has the digital and Social Media resources to help you succeed and grow your salon business.

Learn how gain more Facebook fans with Redken’s Facebook Content Creator program. It allows Redken to push news, images and videos related to styling purchases onto your salon’s Facebook page.

Get noticed by StyleSeat’s millions of consumers looking for a salon. StyleSeat offers free advertising for your business, plus options like online booking, email marketing, photo galleries, e-Commerce and more. Stylists see up to 8 new clients per month after joining.


Digital Media -

TRAINING CURRICULUM

• Learn how to use Redken’s Facebook Content Creator
• Learn how to gain more clients with StyleSeat
• Learn how to brand your salon with My Business Toolbox posters, shelf talkers and styling station tent cards



PREREQUISITE

12+ months experience behind the chair

PRICING

Pricing is variable. In-salon class cost depends on Artist Selection/Club 5th Avenue points. Store education is available at $40 per ticket. Pay in cash or Club 5th Avenue points.

FREQUENTLY ASKED QUESTIONS

How will Social Media channels help grow my business?
Advertising in traditional media is costly. Yet millions of future clients are friends with or following your current clients on Social Media channels. Learn to tap into the world of Social Media and learn how to use Redken’s resources to bring new clients into the salon for little to no cost to you.

Why do I need to go beyond Facebook? 
There are many Social Media channels that attract various followers. Being savvy on all channels will allow cross-promotion of your salon to new opportunities. Use Redken’s Digital Media Resources to post professional images and products to gain new clients.













TESTIMONIALS

Thank you! Social Media really freaks me out, but this class helped me understand what to do to grow my business and how to do it. I’m definitely adding time in my week to be more socially engaging on my professional pages.